You may also notice some readable text at the top of these BLOBs such as in this one. This can help provide quick context, so you can tell if you need to take the time to decode it. This example shows I searched for “Mike Serio’s Po-boys in New Orleans” while at BSidesNoLA this past October. (They were delicious.)
v1.0/com.apple.Maps/t='Mike%20Serio%27s%20Po-boys%20in%20New%20Orleans'&u=
….and others including searches, dropped pins, and directions.
v1.0/com.apple.Maps/t='Show%20DoubleTree%20by%20Hilton%20Hotel%20New%20Orleans'&u=
v1.0/com.apple.Maps/t='Dropped%20Pin%20on%20Nebovidsk%C3%A1%20459%2F3,%20Prague'&u=
v1.0/com.apple.Maps/t='Get%20directions%20to%20The%20Hotel%20at%20Arundel%20Preserve'&u=
v1.0/com.apple.Maps/t='The%20Remedy%20Room%0ADirection%20from%20My%20Location'&u=
I extracted just the base64 string (between the two $ signs) and decoded it on the command line with base64 and then piped it to xxd so I could see what it was. The string ‘BZh11AY&SY’ tells me we are working with a bzip archive file.